You put a lot of time and energy in writing your blog post. When you’re done, the content rocks. You provide resources, share great tips and your grabs your reader’s attention from start to finish. But there’s only one problem….no one is reading your blog posts.
How To Get The Click To Your Blog Post
I know how frustrating it can be. You’re working your ass off to grow your blog but the needle is steady and not going anywhere. And I’ll be on some days, you want to throw in the towel and not look back.
But don’t press the panic button yet.
If your blog post is all that and a bag of chips but you’re not getting the clicks, then it could be one of these three things.
#1 Blog Post Title
If you struggle to come up with a catchy title for your blog posts, use tools like Title Generator.
Just add a couple of keywords and in one click you’ll get 700 headlines for your blog post, content ideas and even email subject lines for your newsletters.
#2 Featured Image
Another reason why your blog post may not be getting clicks could be the graphic used as the featured image.
Just like the blog post title, the featured image should be just as attention-getting. Use graphic editing tools like Canva. Not only does it provide you with fonts and elements to create a gorgeous graphics but they also have a library of styled stock images to use.
Or you can become a member of a subscription plan to get access to unique stock images.
#3 Social Media Copy
Last but not least, if you got the blog post title and a killer image to go with it maybe it’s the social media copy you’re writing.
Social Media Today has shared their 4 effective strategies for writing copy for social media:
- Get the conversation going by encouraging your audience to join in
- Use emotional copy to connect with the images
- Keep learning
- write copy that will influence the FOMO
If you’re struggling with copy, these four strategies will help!
Wrapping It Up
Those are the top three things that might be affecting the ‘click’ to your blog posts. Change things up and update your strategy and if things still aren’t working out, contact me and we can talk about what’s going on.
Happy Blogging!